Edge Marketing Blog

Edge Legal Marketing - The largest and most experienced full-service legal marketing and public relations agency.

How Meditation Brings Creativity

By Cindy Moen Want to increase creativity to solve challenges during the pandemic? Skip the Doritos and try meditation These are unusual, highly stressful times. Across every industry, jobs have been reduced or eliminated. Movements have been limited to those deemed essential. Parents are working from home while their children are getting educated from home. […]

Marketing Your Company During COVID-19

By Nicolle Martin We are facing a new time in the history of our country – and the world – and learning to adapt can be challenging. We are all adjusting to either working from home or working differently, social distancing and doing our best to keep our family and friends healthy and safe. Marketing […]

Marketing During COVID-19: Burning Questions Answered by the Experts at Edge

Marketing during the COVID-19 pandemic can be tricky. This is a time when marketing strategies are changing rapidly. What is the right way to market during a pandemic? How can everyone fill the in-person conference and sales meetings gap? What can we do to replace the face-to-face conferences and trade shows that are now either […]

As the Coronavirus Cancels Meetings, How Can Legal Tech Marketers Fill the Gap?

By Melanie Brenneman, Originally published on Legaltech News:  Welcome to marketing during COVID-19 (aka coronavirus), a time where face-to-face marketing efforts like conferences, seminars, and on-site sales calls are minimized in favor of safer, virtual forms of contact. How will this affect marketing to law firms and corporate legal? Digital marketing is crucial, yes. But […]

EDRM Announces New Global Advisory Council 2020 with Special Advisors and General Counsel

MINNEAPOLIS, March 5, 2020 – Setting the global standards for e-discovery, the Electronic Discovery Reference Model (EDRM) is pleased to announce its complete 2020 Global Advisory Council. Robert Keeling, partner at Sidley Austin LLP, chairs the council. “The EDRM leadership team has put together a truly global, diverse and multidisciplinary group of experts to assist […]

Nurturing an Innovative Mindset

By Tanya Amyote As a business owner, you are acutely aware of the fundamental risks and benefits of thinking outside the box. You know the pros and cons of taking that leap of faith and you have done it, successfully. You have carefully crafted your company and everything that entails, and you are, justifiably, proud […]

Edge Legal Marketing Announces Strategic Partnership with London-based Saltmarsh Marketing

Partnership further drives award-winning marketing and PR firm’s global expansion Minneapolis and London – February 13, 2020 – Edge Legal Marketing, a US-based public relations and marketing firm serving the needs of organizations in the legal and accounting industries, announced today a strategic partnership with Saltmarsh Marketing. London-based Saltmarsh Marketing delivers a range of marketing solutions to disruptive […]

Edge Marketing Announces Strategic Partnership with Paris-based Fabriq to Deliver International Services

Partnership further supports award-winning marketing and PR firm’s global expansion Minneapolis and Paris – February 4, 2020 Edge Marketing, a US-based public relations and marketing firm serving the needs of organizations in the legal and accounting industries, announced today a strategic partnership with Fabriq. Paris-based Fabriq is an international PR agency specializing in public relations […]