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Articles

Learn successful marketing approaches from our library of articles written by the experts at Edge.

10 Keys to Effective Content Marketing

January 17, 2023/in Articles, Strategy Development, Tips & Guides
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8 Marketing ROI Measurement Hacks

December 12, 2022/in Articles, Digital Marketing, Fractional CMO, Marketing, Strategy Development, Tips & Guides
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Burned Out? It May NOT Be Your Career

November 14, 2022/in Articles, Internal Communications, Strategy Development, Tips & Guides
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The Best Time to Craft Your Crisis Communication Plan is When You Don’t Need One

October 18, 2022/in Articles, Internal Communications, Public Relations, Social Media, Strategy Development, Tips & Guides
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Is Twitter Worth the Trouble?

September 15, 2022/in Articles, Digital Marketing, Marketing, Public Relations, Social Media
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The End of Cookies?

August 15, 2022/in Articles, Strategy Development
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The PESO Model – An Integrated Approach to Modern Communications

June 14, 2022/in Articles, Marketing, Public Relations, Strategy Development, Tips & Guides
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Basic Booth Etiquette for the Return of In-Person Conferences

May 13, 2022/in Articles, Tips & Guides
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Three Ways to Nurture Inclusion in the Workplace

April 20, 2022/in Articles, Diversity & Inclusion
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The Show Is Over, Or Is It?

March 23, 2022/in Articles
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“Edge is an integral part of the Doc.It team.  They have helped us clarify our messaging and plan the launch of new products. They deliver Integrated campaigns, thought leadership, PR, and educational events that generate sales and growth opportunities.”

– Doc.It

“Edge has been our full-service marketing provider for several years. In that time, they helped us elevate our position in the marketplace through well thought-out and strategic campaigns that have included ongoing communications via marketing automation tools, article placements, press releases, large-scale events and more. The Edge team understands the legal technology audience and has helped us successfully reach them.”

– AdvoLogix

“Not long ago, Innovative Computing Systems was paid one of the highest compliments by a client. The client congratulated us on our substantial growth, believing that we had grown significantly in size – doubled they had thought. In fact, we had only grown marginally, but since they had been seeing our name throughout the industry and recognized us as a thought leader, they just knew we had grown. This compliment can be credited to the work done by Edge on our behalf for more than five years. The Edge team has helped us reach potential clients through article placements in legal publications, press releases, content, events and ongoing communications. The team has a depth of knowledge in both marketing and the legal industry that is unparalleled, and we definitely recommend them … just not to our competitors!”

– Innovative Computing Systems

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EdgeMktgInc
Edge Marketing @edgemktginc ·
23 Jan

Enjoy the wide variety of speakers at the ALM's annual @LegalweekShow in New York City.

Find out more about this exciting event on March 20-23: http://bit.ly/3iYOwPS

#Legalweek23 #NYC #networking #speakers

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Edge Marketing @edgemktginc ·
19 Jan

Don't miss this year's great list of exhibitors at ALM’s annual @LegalweekShow in March: http://bit.ly/3Ha6ubw

#exhibitors #Legalweek23 #networking

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Edge Marketing @edgemktginc ·
18 Jan

You'll love all the hot topics on the agenda at @LegalweekShow in March.

Check out the agenda and other activities taking place throughout the event in New York City: https://bit.ly/3ZEMtku

#NYC #Agenda #event #Legalweek23

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