by Tanya Amyote Business owners can find themselves and their firms at the center of a crisis unexpectedly or as the result of a planned and deliberate operational change. Regardless of the catalyst, there can be no better or more swift reaction than one that is carefully and intentionally crafted to mitigate a negative outcome […]
by Mary Obregon A current question on a lot of marketers’ minds: “Is Twitter worth the trouble?” For some companies, Twitter may be the best social media platform; others may not say the same. Let’s discuss Twitter and whether the time and effort needed are worth it. Background Twitter took off in 2006 and became […]
by Jennifer Marsnik Not long ago, core business activities like advertising, public relations and marketing content creation were silos within an organization. But today’s communication channels lend themselves to a more integrated approach. The PESO model is a communications strategy that combines four categories of media: paid, earned, shared and owned. Integrated programs use a […]
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Enjoy the wide variety of speakers at the ALM's annual @LegalweekShow in New York City.
Find out more about this exciting event on March 20-23: http://bit.ly/3iYOwPS
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Don't miss this year's great list of exhibitors at ALM’s annual @LegalweekShow in March: http://bit.ly/3Ha6ubw
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You'll love all the hot topics on the agenda at @LegalweekShow in March.
Check out the agenda and other activities taking place throughout the event in New York City: https://bit.ly/3ZEMtku
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