Forging relationships with industry analysts can be an important tactic in your overall marketing strategy. Analysts who cover your area of the industry should recognize who you are, understand what you can provide and know what your customers want. Let the experts at Edge Marketing develop relationships between you and the analysts who cover your industry.
Build your analyst relations program with our:
Regular briefing updates
Analysis and recommendations
Analyst Relations Articles
“Edge is an integral part of the Doc.It team. They have helped us clarify our messaging and plan the launch of new products. They deliver Integrated campaigns, thought leadership, PR, and educational events that generate sales and growth opportunities.”
“Edge has been our full-service marketing provider for several years. In that time, they helped us elevate our position in the marketplace through well thought-out and strategic campaigns that have included ongoing communications via marketing automation tools, article placements, press releases, large-scale events and more. The Edge team understands the legal technology audience and has helped us successfully reach them.”
“Not long ago, Innovative Computing Systems was paid one of the highest compliments by a client. The client congratulated us on our substantial growth, believing that we had grown significantly in size – doubled they had thought. In fact, we had only grown marginally, but since they had been seeing our name throughout the industry and recognized us as a thought leader, they just knew we had grown. This compliment can be credited to the work done by Edge on our behalf for more than five years. The Edge team has helped us reach potential clients through article placements in legal publications, press releases, content, events and ongoing communications. The team has a depth of knowledge in both marketing and the legal industry that is unparalleled, and we definitely recommend them … just not to our competitors!”
– Innovative Computing Systems
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Edge Marketing is an industry-leading provider of marketing and PR services in the legal, accounting and other professional services markets.
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The more you know about your competitors and their offerings, the more equipped you will be to differentiate your own business and your products or services.
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