Global partnerships solidify Edge’s commitment to increasing our international presence, expanding markets through strategic partnerships. International partnerships not only afford Edge clients access to global markets, but also strengthens our global services by leveraging its partners’ experience, relationships, proven procedures and protocols as well as their professional teams.
The Edge Room
The Edge Room helps bring exhibitors and media closer together at trade shows and conferences. Exhibitors can easily upload their company information and post announcements. And media attending the event have secure online access to view this information and plan their trade show itineraries, stories and interviews.
Edge Marketing offers press release service, which includes press release writing, distribution, and reporting services. Edge distributes press releases to our proprietary database of editors, writers, bloggers, thought leaders, influencers and industry analysts.
Diversity, Equity and Inclusion (DEI) Partners
The team at Edge is dedicated to celebrating the contributions of all people, regardless of age, gender identity, sexual orientation, or race. We are committed to educating ourselves on unconscious biases and to nurturing allyship. With critical diversity, equity and inclusion (DEI) training for our team, we can better enable our team members to feel valued and included, and we can move our clients’ stories forward with more inclusive messaging, strategies, and ideas, to reflect and resonate with their diverse and global audiences.
Marketing automation platforms that foster lead generation and lead nurturing have become important marketing tools. The Edge experts have helped generate new business, proved ROI and created a consistent pipeline of leads for clients HubSpot, Pardot and other platforms. Our clients want more visitors to their website, more qualified leads for their sales team and more clients to fuel growth. People have transformed how they consume information, research products and services, make purchasing decisions and share their views and experiences. Marketing automation allows you to capitalize on this change through a vision for the inbound experience. Edge is ready to help you attract buyers and turn your website into a magnet.
Many people build marketing plans and tactics based on assumptions. Wouldn’t you really like to know what your clients are thinking and what they want? Edge leverages its advanced subscription to SurveyMonkey for clients. There are a variety of reasons to survey an audience, and the information gleaned from these surveys provides part of the foundation for an organization’s strategic plan and tactics. Types of surveys offered include client satisfaction, employee satisfaction, market research, event planning, etc. Millions of people use SurveyMonkey, including 100 percent of the Fortune 100. Let Edge put its survey services to work for you!
“Edge is an integral part of the Doc.It team. They have helped us clarify our messaging and plan the launch of new products. They deliver Integrated campaigns, thought leadership, PR, and educational events that generate sales and growth opportunities.”
“Edge has been our full-service marketing provider for several years. In that time, they helped us elevate our position in the marketplace through well thought-out and strategic campaigns that have included ongoing communications via marketing automation tools, article placements, press releases, large-scale events and more. The Edge team understands the legal technology audience and has helped us successfully reach them.”
“Not long ago, Innovative Computing Systems was paid one of the highest compliments by a client. The client congratulated us on our substantial growth, believing that we had grown significantly in size – doubled they had thought. In fact, we had only grown marginally, but since they had been seeing our name throughout the industry and recognized us as a thought leader, they just knew we had grown. This compliment can be credited to the work done by Edge on our behalf for more than five years. The Edge team has helped us reach potential clients through article placements in legal publications, press releases, content, events and ongoing communications. The team has a depth of knowledge in both marketing and the legal industry that is unparalleled, and we definitely recommend them … just not to our competitors!”
– Innovative Computing Systems