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Make a List and Check It Twice
/0 Comments/in Articles /by Edge MarketingTips to Make Your PR Sparkle During the Holidays By Vicki LaBrosse Ah the holidays… the most wonderful time of the year! How do PR professionals make it the most wonderful time to maximize PR opportunities? Here are some tips to keep in mind to capitalize on the last weeks of the year. READ MORE
Edge Marketing Named Winner of Two Prestigious 2019 MarCom Awards
/0 Comments/in Press Releases /by Edge MarketingPlus honorable mention in two additional categories Minneapolis – November 1, 2019 – Edge Marketing, Inc., a Minneapolis-based public relations and marketing firm serving the needs of organizations in the legal and accounting industries, was recently honored with two prestigious 2019 MarCom Awards. The agency was named a Platinum Winner for a social media campaign in […]
Five Technology Experts Weigh In on Today’s Cybersecurity Challenges
/0 Comments/in Analyst Relations, Articles /by Edge MarketingBy Melanie Brenneman Try catching a mosquito from the bed of a pickup truck that’s bumping over soccer ball-size rocks. To many, nailing this is easier than addressing today’s cybersecurity challenges. How can organizations defend against or even stave off digital threats? In honor of National Cybersecurity Awareness Month, I (virtually) sat down with the […]
Data Privacy Déjà Vu? CCPA on the Heels of GDPR
/0 Comments/in Articles /by Edge Marketingby Megan Miller The CCPA, scheduled to take effect in January 2020, creates sweeping new rights for Californians and onerous transparency and other obligations for businesses handling their information. While it’s natural to make the comparison, calling the CCPA California’s GDPR may be a bit of a misnomer. The two laws share some key components, […]
Once Is Nice, but Twice is Better: 10 Tips for Repurposing Your Content
/0 Comments/in Articles /by Edge Marketingby Cindy Moen Great content can drive more traffic to your website, enhance your company’s reputation and convert more website visitors into prospects. Good content can help move prospects through the marketing funnel and turn them into leads for your sales team. That’s why, when you strike upon a good piece of content, you should […]
10 Interview Tips and Tricks: How to Handle Media Like a Pro
/0 Comments/in Articles /by Edge Marketingby Nicolle Martin If you’re like most people, doing media interviews isn’t on your list of favorite things to do. With the right mindset, though, interviews don’t have to be a painful experience. Of course, it’s important to do your research to learn about the media representative and their publication, so you can go into […]
A Law Firm Marketing Blog Series Edition #20
/0 Comments/in Articles /by Edge MarketingWelcome back to our blog series, in which we talk with some of today’s most knowledgeable legal marketing minds. In this edition, we feature Amy Juers, the founder and CEO of Edge Legal Marketing. We hope hearing the thoughts and ideas shared by the people in these blog posts, will inspire you to make positive […]
Edge Legal Marketing Voted Best of Midwest by The National Law Journal Readers
/0 Comments/in Press Releases /by Edge MarketingMINNEAPOLIS, MN – July 9, 2019 – Edge Legal Marketing, a Minneapolis-based marketing and public relations firm serving the needs of businesses and organizations in the legal industry, was recently voted a top agency in the Public Relations, Legal Marketing & Branding and Social Media Consultancy categories of The National Law Journal’s Best of the […]