by Amy Juers, MBA Strategic Evolution: The Future of Marketing and PR At Edge Marketing, we have always believed in staying ahead of the curve. The world of marketing and public relations is changing faster than ever before, and if you’re standing still, you’re already behind. AI is transforming the way we discover and consume […]
Reprinted with permission from the February 2025 issue of Marketing the Law Firm. © 2025 ALM Global, LLC. Further duplication without permission is prohibited. All rights reserved. By Steve Salkin In late January, Edge Marketing unveiled the implementation of generative AI into its legal marketing practice, and along with it, a refresh of its brand. […]
Unveiling a Fresh New Look for a Bold New Era Minneapolis, MN – January 27, 2025—Edge Marketing, a results-driven public relations and marketing firm serving the needs of organizations in the legal, accounting and professional services industries, today announces the implementation of state-of-the-art artificial intelligence (AI) in its practice. This latest development empowers the Edge […]
by The Edge Marketing Team For this month’s News with Edge article, each member of our team has shared her insights on the key factors that will guide our strategies in the coming year. Check out this quick clip of Amy Juers sharing a brief overview, and then read on for the full article! […]
by Jennifer Marsnik For this month’s News with Edge article, Jennifer Marsnik has written about the power of staying authentic in a digitally connected world. Check out this quick clip of Jennifer sharing a brief overview of the article with Amy Juers, and then read on for the full article! In today’s digitally connected world, […]
by Mary Obregon For this month’s News with Edge article, Mary Obregon has written about the power of AI in your business, and key factors to take into consideration before taking the leap. Check out this quick clip of Mary sharing a brief overview of the article with Amy Juers, and then read on for […]
by The Edge Marketing Team This month, the talented experts at Edge Marketing are sharing predictions for trends coming or continuing in 2024. From the rise of hyperpersonalization to the enduring importance of authenticity, read on for the key insights and foresights that will guide our strategies in the coming year. (Article) Content Remains King […]
by Vicki LaBrosse Generative artificial intelligence has transformed various aspects of public relations functions, offering new possibilities for communication and engagement. ChatGPT, an advanced language model, has emerged as a powerful tool for automating PR tasks. While ChatGPT can streamline processes and improve the efficiency of certain functions, it is important to consider that its […]
by Megan Miller You’d have to be living under a rock to have missed hearing about ChatGPT – the relatively new AI tool that has brought artificial intelligence out of the lab and into the hands of consumers, students, poets and now lawyers and accountants. ChatGPT is a natural language processing tool driven by AI […]
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