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Redefining Success Amid the Pandemic and Beyond

December 17, 2020/in Articles, Digital Marketing, Internal Communications, Marketing, Public Relations, Strategy Development
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Meeting of the Minds: HR and Marketing collaborate to improve employee engagement

September 3, 2020/in Articles, Digital Marketing, Internal Communications, Marketing, Public Relations, Social Media, Strategy Development
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When the Show Can’t Go On: Four Tips to Maximize PR at Virtual Events

August 3, 2020/in Articles, Digital Marketing, Marketing, Public Relations, Social Media, Strategy Development
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Looking for Action: Engage Prospects with Interactive Content

June 4, 2020/in Articles, Digital Marketing, Marketing, Public Relations, Social Media, Strategy Development

by Megan Miller How many applications are open on your device right now? And your second device – likely a mobile phone – how many alerts have you received this morning? Which message or alert has captured your attention? In the digital age, where posts are limited to 140 characters and conversations may contain more […]

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Marketing Your Company During COVID-19

April 25, 2020/in Articles, Branding, Marketing, Public Relations

By Nicolle Martin We are facing a new time in the history of our country – and the world – and learning to adapt can be challenging. We are all adjusting to either working from home or working differently, social distancing and doing our best to keep our family and friends healthy and safe. Marketing […]

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As the Coronavirus Cancels Meetings, How Can Legal Tech Marketers Fill the Gap?

March 21, 2020/in Articles, Internal Communications, Marketing, Public Relations

By Melanie Brenneman, Originally published on Legaltech News:  Welcome to marketing during COVID-19 (aka coronavirus), a time where face-to-face marketing efforts like conferences, seminars, and on-site sales calls are minimized in favor of safer, virtual forms of contact. How will this affect marketing to law firms and corporate legal? Digital marketing is crucial, yes. But […]

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Nurturing an Innovative Mindset

February 21, 2020/in Articles, Marketing, Public Relations, Social Media, Strategy Development

By Tanya Amyote As a business owner, you are acutely aware of the fundamental risks and benefits of thinking outside the box. You know the pros and cons of taking that leap of faith and you have done it, successfully. You have carefully crafted your company and everything that entails, and you are, justifiably, proud […]

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