Webinars

Listen to the experts at Edge, sharing practical information to help your business grow.

Marketing During COVID-19: Burning Questions Answered by the Experts at Edge

Marketing during the COVID-19 pandemic can be tricky. This is a time when marketing strategies are changing rapidly. What is the right way to market during a pandemic? How can everyone fill the in-person conference and sales meetings gap? What can we do to replace the face-to-face conferences and trade shows that are now either canceled or postponed?

The experts at Edge will be available to answer all your burning questions about marketing during COVID-19.

Moderator: Mary Mack

Panelists: Melanie Brenneman, Jennifer Marsnik and Amy Juers from Edge Legal Marketing

5 Trends that are Changing the PR Landscape

The rise of content marketing, increasing personalization, and digital vs print media are a few of many forces at work that can affect your success in public relations. As a marketing or PR professional, you must adapt to thrive in this new environment. This webinar looks at 5 trends that are changing overall direction PR is taking, and how your PR practices can adapt.

View Presentation Materials »

Cyber Marketing: 5 Important Technology Trends to Watch

Technologies and tools are changing the way we interact with prospects, leads and customers across the entire marketing lifecycle. These 5 trends can have a positive impact on your results in 2016.

Leveraging LinkedIn for Business

LinkedIn offers unparalleled opportunities to build relationships, brand awareness, leads and potential revenue. Are you making the most of your presence on LinkedIn?

Join us for practical tips on building business on LinkedIn:

Content marketing features
Company Pages and how to build a following
Managing employee content sharing
Using LinkedIn groups to reach a larger audience
LinkedIn advertising programs

Webinar video coming soon!

Trade Show Nightmares

Four of the most common fears in trade show marketing, and proven solutions to conquer them:

Pre-Promotion Panic
Bar Booth Karma
Terrible Technologies of Lead Capture
Dreaded ROI Goblin

Webinar video coming soon!

SUBSCRIBE TO OUR NEWSLETTER

“Edge is an integral part of the Doc.It team. They have helped us clarify our messaging and plan the launch of new products. They deliver Integrated campaigns, thought leadership, PR, and educational events that generate sales and growth opportunities.”

– Doc.It

“Edge has been our full-service marketing provider for several years. In that time, they helped us elevate our position in the marketplace through well thought-out and strategic campaigns that have included ongoing communications via marketing automation tools, article placements, press releases, large-scale events and more. The Edge team understands the legal technology audience and has helped us successfully reach them.”

– AdvoLogix

“Not long ago, Innovative Computing Systems was paid one of the highest compliments by a client. The client congratulated us on our substantial growth, believing that we had grown significantly in size – doubled they had thought. In fact, we had only grown marginally, but since they had been seeing our name throughout the industry and recognized us as a thought leader, they just knew we had grown. This compliment can be credited to the work done by Edge on our behalf for more than five years. The Edge team has helped us reach potential clients through article placements in legal publications, press releases, content, events and ongoing communications. The team has a depth of knowledge in both marketing and the legal industry that is unparalleled, and we definitely recommend them … just not to our competitors!”

– Innovative Computing Systems

Edge MarketingFollow

Edge Marketing is an industry-leading provider of marketing and PR services in the legal, accounting and other professional services markets.

Edge Marketing @EdgeMktgInc·

Want to stay up-to-date with the latest #marketing and #PR trends, webinar and event information, industry news, and more?

Sign up for our monthly newsletter and gain instant access to this information!

Click to learn more: http://ow.ly/BROr50GeB29

Reply on Twitter 1442534888364597250 Retweet on Twitter 1442534888364597250 Like on Twitter 14425348883645972501

Edge Marketing @EdgeMktgInc·

Successful #marketing and #PublicRelations begin with thoughtful planning.

The Edge team can help you to set goals, and work toward achieving them.

Click to learn about our #StrategyDevelopment services: http://ow.ly/YcYU50GeAXJ

Reply on Twitter 1441432723143417856 Retweet on Twitter 1441432723143417856 Like on Twitter 14414327231434178561

Edge Marketing @EdgeMktgInc·

As an Edge client, you benefit from our relationships and understanding of media and #PublicRelations, in the #accounting and #legal industries.

Click to learn more about our #marketing & #PR services: http://ow.ly/kbxF50GeO5w

Reply on Twitter 1440769191649316868 Retweet on Twitter 1440769191649316868 Like on Twitter 14407691916493168681